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How to Advertise a Craft Fair

how to advertise a craft fair

As a vendor and promoter, I’ve seen many mistakes when it comes to advertising craft fairs. Yes, advertising can be expensive, but there are ways to budget more efficiently and effectively to get the most for your advertising dollars. It’s also possible to do a great deal of promotion for free, but don’t cheap out …

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Your Craft Business Name is Critical for Success

craft business name

Your craft business name is one of the most important elements of your business. A great name will help your business shine and the wrong name can leave you unseen and unknown. Your business name should be easy to remember, should tell what your business is about and the style of your items. Think about …

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5 Tips How to Start a Sewing Business at Home

how to start a home based sewing business

Everything from specialty wallets to fully embroidered, home-designed dresses can be found at local boutiques or craft fairs in areas that have a strong local scene. Starting a sewing business at home is a great way to spend time doing things you love, rather than commuting to work every day. Many people do production sewing …

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Best Selling Handmade Crafts 2019

2019 popular handmade crafts

Happy New Year to all of you and welcome to this year’s most popular handmade items post. Every year I compile research, industry experience and feedback I receive to create a “best sellers” list of handmade goods I anticipate to be popular for the current year. In 2018, we also opened a brick and mortar …

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Crafts That Make Money Easy Crafts That Sell Well

simple crafts to sell for profit

Are you considering starting a craft business or perhaps wanting to expand your product offerings to increase profits.  Many people approach craft businesses from a “money” mindset only wanting to know what are the easy crafts that sell well. The truth is the best ones are going to be the ones you are passionate about …

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Portable Shelving for Craft Shows

Shelves are a great way to help a display look professional and organized. For craft shows, transport and set up can be a cumbersome task.  Fortunately, there are a variety of ways to purchase or DIY portable shelving units for craft shows and other events. If you are using a canopy and have items that …

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Examples of Props and Staging to Increase Sales at Craft Fairs

shop window display

Did you know one of the keys to a great sale is not just the display and your products, but setting a mood?  Today I’ll show you a couple of great examples of ways you can use props and staging to increase sales at craft fairs. We recently opened up a consignment shop Highland Arts & …

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Branding for Craft Businesses for People Who Hate Marketing

If you’ve been doing craft fairs for awhile, or even if you haven’t, chances are you are at least somewhat familiar with the concept of branding. Gone are the days where you can just slap a few things on a table or throw a few items on Etsy and hope to find success.  Here’s what …

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How to Display Bracelets at a Craft Show 3 Unique Ideas

craft show jewelry display ideas for bracelets

Bracelets are fun and one of my favorite jewelry items to look at wherever I go.  So many varieties and fun ways to display them and often lower price points, make bracelets a good money maker. I’ve noticed when most artists consider visual merchandising ideas for jewelry, the first thought is often necklaces, earrings or …

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